创建社交媒体视频
创建适用于抖音和 Instagram 的竖屏视频
创建社交媒体视频
学习如何创建适用于社交媒体平台的竖屏视频。
你将创建什么
一个 8 秒的竖屏视频（9:16），包含：
- 带调暗效果的背景图片
- 醒目的标题
- 多行正文
- 品牌水印
完整 Schema
{
"meta": {
"version": "2.0.0",
"title": "社交媒体帖子"
},
"video": {
"width": 1080,
"height": 1920,
"fps": 30,
"duration": 8,
"background": "#000000"
},
"tracks": [
{
"id": "background",
"type": "visual",
"clips": [
{
"type": "image",
"src": "https://picsum.photos/1080/1920",
"start": 0,
"duration": 8,
"transform": {
"x": "50%",
"y": "50%",
"width": "100%",
"height": "100%",
"anchor": "center"
},
"style": {
"filters": [{ "type": "brightness", "value": 0.7 }]
},
"zIndex": 0
}
]
},
{
"id": "content",
"type": "visual",
"clips": [
{
"type": "text",
"text": "周一动力",
"start": 0.5,
"duration": 7.5,
"transform": {
"x": "50%",
"y": "30%",
"anchor": "center"
},
"style": {
"fontSize": 72,
"fontWeight": 900,
"fill": "#ffffff",
"shadowColor": "#000000",
"shadowBlur": 10
},
"animations": [{ "type": "zoomIn", "duration": 0.5, "easing": "easeOutBack" }],
"zIndex": 10
},
{
"type": "text",
"text": "新的一周\n新的开始",
"start": 1.5,
"duration": 6.5,
"transform": {
"x": "50%",
"y": "50%",
"anchor": "center"
},
"style": {
"fontSize": 48,
"fontWeight": 600,
"fill": "#ffffff",
"textAlign": "center",
"lineHeight": 1.4
},
"animations": [{ "type": "fadeIn", "duration": 0.5 }],
"zIndex": 10
},
{
"type": "text",
"text": "@你的品牌",
"start": 2,
"duration": 6,
"transform": {
"x": "50%",
"y": "85%",
"anchor": "center"
},
"style": {
"fontSize": 32,
"fill": "#ffffff",
"opacity": 0.8
},
"animations": [{ "type": "fadeIn", "duration": 0.5 }],
"zIndex": 10
}
]
}
]
}平台规格
抖音 / Instagram Reels / YouTube Shorts
| 属性 | 值 |
|---|---|
| 宽高比 | 9:16 |
| 分辨率 | 1080 x 1920 |
| 时长 | 15-60 秒（最佳） |
| 帧率 | 30 |
Instagram Stories
| 属性 | 值 |
|---|---|
| 宽高比 | 9:16 |
| 分辨率 | 1080 x 1920 |
| 时长 | 最长 60 秒 |
核心技巧
图片滤镜
调暗背景以提高文字可见度：
{
"style": {
"filters": [{ "type": "brightness", "value": 0.7 }]
}
}可用滤镜：
brightness: 0-2（1 = 正常）blur: 0-20contrast: 0-2saturate: 0-2
多行文本
使用 \n 换行：
{
"text": "第一行\n第二行\n第三行",
"style": {
"textAlign": "center",
"lineHeight": 1.4
}
}弹跳动画
使用 easeOutBack 实现弹跳效果：
{
"animations": [
{ "type": "zoomIn", "duration": 0.5, "easing": "easeOutBack" }
]
}内容建议
- 前 3 秒抓住注意力：立即吸引观众
- 文字要精简：手机屏幕很小
- 使用高对比度：确保文字清晰可读
- 保持品牌一致：始终包含你的账号/Logo